Multi-channel actions
Combine supported Instagram, Facebook, YouTube, TikTok, X, visit, question and newsletter actions in one entrant journey.
Social media contest platform
Turn social attention into an audience you can measure
Plan, publish and manage social media contests with a branded entry experience, flexible actions, referral sharing, first-party data capture and campaign reporting.
- Cross-channel entry journeys
- First-party campaign data
- Referral sharing
Why Promo Amp
Build the campaign around an outcome—not a vanity metric
A like or follow can be useful, but it does not tell the whole story. Promo Amp gives a social campaign its own entry journey so you can connect promotion activity to eligible entrants, referrals and the business outcome selected before launch.
Use the social channels that fit your audience, keep participation understandable and bring the campaign back to a page you control. This creates a more consistent experience across mobile, web and ecommerce touchpoints.
Platform capabilities
Coordinate social actions in one contest
Give your audience one clear campaign experience while your team manages actions, branding, entry quality and results from one place.
Referral sharing
Move beyond a single social post by giving participants a campaign link they can share with friends.
First-party data capture
Collect permitted entrant details in your campaign rather than relying only on follower or engagement counts.
On-brand experience
Use feature images, your logo, themes, custom fields and supported styling controls to align the contest with your brand.
Flexible publishing
Send followers to a hosted page or embed the experience into a site, landing page, blog or Shopify store.
Campaign measurement
Review competition reporting, entry activity and referral performance instead of treating likes as the only result.
From idea to launch
How to create a social media contest
- 1
Choose one business outcome
Decide whether the contest should grow an email list, introduce a product, collect feedback, generate referrals or support another measurable goal.
- 2
Build a low-friction entry path
Ask for only the information and actions the campaign needs, then explain the prize, timing, eligibility and winner process clearly.
- 3
Promote, monitor and follow up
Distribute the campaign across your owned channels, watch entry quality and use consented data for relevant post-campaign communication.
Built into the product
Connect attention to a campaign you control
Promo Amp supports social and non-social actions, hosted pages, embeddable experiences and reporting. Platform capabilities and rules can change, so confirm the latest requirements before launch.
Compare Promo Amp plans- Instagram, Facebook, YouTube, TikTok and X action types
- Newsletter, visit, question and bonus-entry actions
- Unique referral links and referral reporting
- Custom campaign fields and terms
- Hosted pages and website embeds
- Shopify publishing support
- Entry verification and fraud controls
- Email and automation integrations
Frequently asked questions
What is a social media contest platform?
It is software that helps a brand run and manage a promotional contest connected to social channels. A platform can provide campaign pages, entry actions, referrals, data capture, rules, reporting and winner selection beyond the native features of one social network.
Can one contest use actions from multiple social channels?
Promo Amp can combine multiple supported action types within one campaign. Choose only actions that contribute to the campaign goal and comply with the current rules of each relevant platform.
Does a social contest have to live on the social network?
No. You can promote a contest through social channels while directing entrants to a dedicated Promo Amp page or an embedded widget on your own website or Shopify store.
How should I measure a social media contest?
Measure the outcome selected before launch. Useful metrics can include eligible entries, completion rate, referral participation, email opt-ins with valid consent, product visits and downstream conversions—not only likes or follower changes.
Does Promo Amp guarantee compliance with platform rules?
No tool can replace legal advice or the campaign owner's responsibility. Review the latest promotion rules for every social platform and jurisdiction involved, publish clear terms and configure entry actions accordingly.
Keep exploring Promo Amp
Instagram giveaway template
Start with a campaign structure designed for an Instagram audience.
Instagram comment picker
Randomly pick a comment from an eligible Instagram post.
How to run an Instagram giveaway
Plan the prize, entry method, promotion and winner announcement.
Launch your next giveaway with Promo Amp
Build, publish, measure, and improve your campaign from one platform.
Start your 7-day trial