01
Lead with the product
Use a prize that introduces the range you want customers to remember.
All use cases
Ecommerce and retail
Turn product launches into list-building campaigns
Showcase a prize your audience already wants, collect permission-based leads and give every entrant a reason to share.
Campaign preview
New-season product bundle
Prize idea: A hero product or themed bundle
Ways to enter
Mobile ready Join the mailing list +1
Visit the product collection +2
Refer a friend +3
Source-aware reporting
Compare QR, social, email and direct campaign visits without presenting illustrative numbers as customer results.
Next step
Draw winners and export consenting entrant data from the same campaign workspace.
The challenge
Why this campaign has a job to do
Product attention is expensive and short-lived. A focused giveaway can connect launch interest to an audience you can reach again.
Useful, measurable outcomes
- Collect opted-in email or SMS leads
- Send qualified traffic to a product collection
- Measure referrals and campaign acquisition sources
These are campaign capabilities and intended outcomes, not guaranteed performance claims. Actual results depend on the offer, audience and promotion.
Campaign playbook
A focused three-step plan
02
Capture permission
Ask for the minimum customer details needed for useful follow-up.
03
Follow the campaign through
Use attribution and your connected analytics to understand which promotion channels contributed.
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