01
Put the QR code in context
Pair the code with the prize, closing date and a plain-language reason to scan.
All use cases
Local businesses and events
Connect foot traffic to a measurable digital campaign
Place a campaign QR code where customers already visit and turn an in-person moment into permission-based follow-up.
Campaign preview
In-store customer giveaway
Prize idea: A voucher, service, event ticket or local bundle
Ways to enter
Mobile ready Scan and join the campaign +1
Visit the business website +2
Visit the Google review page +3
Source-aware reporting
Compare QR, social, email and direct campaign visits without presenting illustrative numbers as customer results.
Next step
Draw winners and export consenting entrant data from the same campaign workspace.
The challenge
Why this campaign has a job to do
Offline attention is valuable but hard to reconnect with after a customer leaves a venue, market or event.
Useful, measurable outcomes
- Make entry accessible from counters, receipts and signage
- Attribute QR visits separately from other promotion
- Invite customers to a review page without claiming a submitted review
These are campaign capabilities and intended outcomes, not guaranteed performance claims. Actual results depend on the offer, audience and promotion.
Campaign playbook
A focused three-step plan
02
Keep entry mobile-first
Ask for only the information needed so customers can enter while they are still in the moment.
03
Separate the source
Keep QR attribution enabled to distinguish offline scans from social, email and direct traffic.
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